I am a merchant with over 16 years of fashion retail experience specializing in product merchandising & creation across apparel, footwear and accessories. My passion is in product and every aspect that goes with it from consumer research, creative brief, development and to the marketing of the merchandise. I offer a unique mix of creative thinking & strategic vision combined with a business acumen to problem solve and drive profits.
Over the course of my career I have develop private label programs and collaborated with global companies such as Nike, Reebok, Cole Haan, Honda, General Electric, and Complex Media to story tell through product and consumer activation experiences.
THIS SITE SERVES AS A COLLECTION OF MY professional AND life experiences. Furthermore it is a place where i share inspirational MEDIA I FIND ACROSS THE NET.